Digital Marketing & Communication Coordinator

Formula Air is a fast-growing international manufacturer and distributor of standard industrial dust extraction products operating through offices in Belgium, the Netherlands, France, Germany, Sweden, Lithuania and Vietnam. Our production is performed in Europe and Asia ensuring product availability and fast delivery. 

For over 30 years our focus has been on improving air quality. The company strategy is to be best in class in delivering standardized dust extraction components for industrial processes in Europe, by focusing on operational efficiency to be the reliable one-stop-shop.

When you join Formula Air you are expected to take responsibility and tackle the challenges that come your way. You’ll often be part of a multi-disciplinary and international team, and you will be expected to engage with colleagues – and customers, where applicable – in an open, honest, inspirational, and sincere way.

At the same time, we believe in giving you the freedom you need to develop your talents. We want to stimulate your personal and professional growth – regardless of your function – so you can continue to enjoy your work while contributing to the overall performance of our organisation.

Location:
Beek en Donk, the Netherlands

Type:
Permanent

Goal of the function

Responsible for supporting and executing marketing and communication activities across multiple European markets by:

  • Managing and maintaining digital platforms (website, e-catalogue, customer portal)
  • Supporting campaign execution and customer communication
  • Preparing and structuring marketing and product data
  • Ensuring consistent and efficient marketing operations​​​​

Responsibilities

As a Digital Marketing & Communication Coordinator, you will be responsible for the daily execution of marketing and e-commerce activities. The role is highly operational and requires strong organisation, attention to detail, and the ability to work across multiple tools and systems. You will work closely with product management, sales, IT, and 3rd party agencies to ensure smooth execution of campaigns, content, and digital platform updates. Responsible for:

Digital platforms

  • Maintain and update digital platforms (website, e-catalogue, customer portal)
  • Prepare and localize web content for different markets
  • Support PIM system and ensure product data accuracy and completeness
  • Maintain customer library and technical documentation
  • Work with tools such as PIM, CMS, CRM, and Leadfeeder
  • Support SEO improvements
  • Monitor marketing KPIs (traffic, leads, campaign performance)

Campaigns and communication

  • Plan and execute multilingual email marketing campaigns
  • Manage and publish social media content (primarily LinkedIn)
  • Support and coordinate online advertising campaigns
  • Prepare reporting and data analysis for campaigns and digital platforms
  • Support event preparation and coordination

Content and creative assets

  • Create and update marketing assets, including case studies, presentations, templates, and print materials
  • Assist with creating photo and video content
  • Use Canva and other tools to produce marketing assets
  • Ensure brand consistency across all materials

Profile

Skills & Experience:

  • Business management or Marketing degree preferred.
  • At least 2 years experience with website / B2B e-commerce management.
  • Excellent understanding of UX, Google Analytics, web design, customer flow and web analysis.
  • Understanding of web analytics, SEO, and PPC.
  • Strong business acumen and analytical skills.
  • Strong written and verbal communication skills in English.

Personality:

  • Positive, proactive, and fast learner.
  • Enjoy working in a changing environment.
  • Able to work independently and as part of a team.
  • Able to prioritize workload and consistently meet deadlines.

Nice to have:

  • Experience in Adobe Photoshop, InDesign, Canva
  • Other languages: French, Dutch, or German.

Company benefits

  • Salary €/month based on your skills and experience
  • Additional renumeration based on performance
  • Team buildings, business trips locally and abroad
  • Courses, seminars, conferences, and other training options
  • Opportunity for career growth
  • Friendly team and enjoyable working environment
  • Career in an international company

Interested? Let's talk.

Apply via email: gintare.wolfs@formula-air.com